Hope 68/73mm Cranks Versatility and Style The Hope
68/73 Cranks are an extremely versatile component. With interchangeable spindles, direct mount chain rings, along with the option to add a double chainring spider, lets these cranks fit or adapt to nearly ...
SRAM Force 1 BB30 42 Tooth Crankset SINGLE
MINDED PROPOSITION Not too long ago, SRAM threw their game changing Force 1 group into the cyclocross arena. The simplicity and reliability of a 1x system has been proven many times over ...
SRAM GX Eagle gxp Fat4 Crankset THE RANGE
TO REACH. TO REALIZE. A RANGE BEYOND LIMITATION. Where simplicity matches strength. The 1x12 GX Eagle crankset is constructed of 7000 series forged aluminum and features SRAM's X-Synch 2 tooth profile chainring. ...
SRAM got started a few decades later than most of the other big-name cycling giants they’re often compared to. Sparing that, though, they wasted no time mastering the art of making reliable components. The ambition and tenacity expressed by SRAM as they fought for recognition as one of the top component companies of cycling is a good indication of how intent they were on making great stuff. SRAM’s early leverage in the cycling industry came from their pioneering spirit. They were the first to design and create the grip shift, or, at the time, “twist shift” system.
By 1995, they had introduced their first mountain bike rear derailleur. It was a simple and reliable device, with a cable actuation ratio of 1:1, and compatibility with their unique grip shift system. Six years later, they established the XO line. It was a complete redesign of their previous ESP system, vastly improving performance. Since then, they’ve continued to strive for the cutting edge. Most recently, their SRAM RED eTap electronic shifting system, and their 12-speed Eagle drivetrain.
SRAM’s progressive effect on cycling has been apparent through the components they’ve made. But their reach in the cycling world goes beyond making good parts. They’ve also sponsored organizations like World Bicycle Relief, and started the SRAM Cycling Fund to advocate for cyclists, the industry, and bicycle infrastructure. With a storied past, and a knack for making exemplary components, SRAM has propelled its way to the forefront of cycling.