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Our website is absolutely chocked full of bikes, components, apparel, and accessories. We've created the Jenson Blog as a tool for cyclists to learn all about the ins-and-outs of the bike world. Use our guides, how-to's, and reviews to navigate the immense options of bike parts or just a bit of two-wheeled entertainment.

Search Results for "First Look"
Ride Concepts Presents: Ride Everyday | Caroline's Code

Ride Concepts Presents: Ride Everyday | Caroline's Code

Caroline Buchanan, eight-time BMX and mountain bike world champion, two-time BMX racing Olympian, and the record holder for the world’s first women's front flip on a mountain bike shares her story here, on Caroline's Code.

Must Watch: Devinci Cycles' "Risk is Reward" with Steve Vanderhoek

Must Watch: Devinci Cycles' "Risk is Reward" with Steve Vanderhoek

Risk versus reward—the idea that an endeavor with greater uncertainty garners greater payoff—is a principle used in fields as diverse as economics, athletics and even relationships. For Vancouver resident Steve Vanderhoek, the saying reflects nearly every aspect of his life. As a firefighter and professional mountain bike freerider, saving a life at work before risking his own on a boundary-pushing stunt often occurs within the same day. Vanderhoek thrives under pressure, and in doing so is redefining what it means to truly live on the edge.

Just Landed: Endura's First MTB Shoe Line

Just Landed: Endura's First MTB Shoe Line

The legendary Scottish brand known for their relentless innovation in all forms of cycling apparel is back with their very first shoe line. Adding onto two of their most popular apparel lines, Endura released a shoe in both flat pedal and clipless configurations under their top-notch MT500 line, as well as a flat pedal shoe under their Hummvee line. All three styles of shoes were pieced together with something Endura calls their Ergonomistry philosophy. From the features to the fit, these shoes are meticulously designed with innovative technologies backed by medical science to maximize comfort and performance. Click in for an in-depth review on these rad new shoes.

VIDEO: START HERE | Aaron Gwin's Off-Season Mountain Bike Gym Workout

VIDEO: START HERE | Aaron Gwin's Off-Season Mountain Bike Gym Workout

Staying fit and in shape is a key component to performing on your bike. Take notes from downhill pro, Aaron Gwin, as he goes over some of his personal exercises he does to keep his body in shape during the off-season.

New Bike Day: Orbea Rise Alloy

New Bike Day: Orbea Rise Alloy

Orbea set the bar for lightweight eBikes that carried the feel and performance of their analog siblings with the introduction of the carbon framed Rise eBike models based off their Occam trail bike. Now, they've done it again by introducing an alloy version of the Rise eMTB that takes all that Orbea learned from the carbon version and packages it in an aluminum frame that allows them to bring much of the same performance and weight, but at a significantly cheaper price. The changes and updates don't stop at the new alloy frame. Head into our blog article to watch our First Look video and to read about all the intricate details that make the new Orbea Rise H eBike models so tempting.

New Orbea Terra | Gravel from the Ground Up

New Orbea Terra | Gravel from the Ground Up

Endless exploring, overnight adventures, rough backroads and gravel trails, there are a lot of ideas about what gravel is. What isn't in doubt is that a gravel bike needs to do them all with control, speed and comfort but above all with a thirst for fun. Designed from the ground up for gravel, Terra isn't a repurposed road bike or a slimmed down mountain bike. Add comfort to your road adventures, finally discover where that dirt trail leads or let your trips spread overnight. There is a wide world out there and Terra is ready to explore it with you. Want to know more? Dive into all the features and details of Orbea's new bike.